Reprint Rights Things Sell Better In Packages
I have made hundreds of thousands of dollars because of reprint rights and master reprint rights. Both in selling the products themselves and the product licenses.
Why Have I Succeeded When Others Have Failed?
I put it down to one thing...
Thinking and Marketing Outside the Box.
Most reprint rights owners fall into the trap of marketing just one or two products. I use a fiendishly clever technique called: Making Your Bonus The Product
How it works...
I choose a high-ticket item and throw in 12-15 other products as bonus gifts.
Why?
2 Reasons:
1) Because things always sell better in packages.
2) Because this way the bonuses become the product.
FACT: People will literally buy your package because they want to own the bonus gifts that come with it!
A Quick Word About Bonus Gifts
You should NEVER under any circumstances include bonus gifts that are junk.
Ideally, your bonus gifts should be good enough to sell as stand-alone items in their own right.
In my own reprint rights business, I always make sure I include lots of extra products to use as bonus gifts.
- - It makes the job of selling the main product ten times easier.
- - It makes sense doesn't it?
- - It takes the pressure off people.
Never forget that people often buy on emotions so anything you can do to make them feel great about owning your products will go a long way in helping you make more sales.
Making your bonuses the offer helps people feel good about what they are selling which in turn makes them more believable and makes your prospects feel great about what they are buying.
It works.
It will help you to sell more reprint rights products and make more money. Plus you will feel better knowing that you are going the extra mile to give outstanding value to your reprint rights clients.
Chris Bloor offers a free course about reprint rights along with some awesome reprint rights packages at Source: http://ezinearticles.com/