Dud Product Or Hot Niche Product?



"Is my hot niche product a dud product?" How do you tell the difference? Have you already committed to a product that is just sitting there? Where do you find the niches where people are just waiting to throw their money at you? Are you "doing what you love", but the money ain't following?

You may need to step back a moment and look at things from the other end - the buyer's end. Why would buyers shell out their hard-earned cash for your product? It may be a great product, but what if buyers don't know they need it? Or, worse, buyers don't believe there's a product like yours to look for in the first place, so they don't look. That's a dud product.

Here's a thought: how about "reverse-engineering" a product that has a small but powerful demand? Rather than creating something and trying to sell it, go look for the demand FIRST. It can be tricky getting started this way, but once you get the hang of it, you'll find there's an endless supply of burning, needy demands out there.

Want an example? "How to Get Rid of Bad Smelling !" Fill in the blank with whatever may be smelly in your life. Then think about how much you'd pay to finally get rid of that awful smell. Go ask other people if they have smelly odors they'd like to get rid of? Then ask if they'd pay good money to learn how to ELIMINATE those smells. That's no dud product, that's a hot niche product!

If you can do basic research, put the results of that research into a short, effective report and describe that report in a way that reaches your target niche on an emotional level, you're in! Charge a premium price and plan on selling about a half-dozen reports a day.

Feel free to click the link in my bio box for more information on doing this right and having some fun making money with a hot niche product, not a dud product.

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12 Oct 2008 03:04:08

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