Keywords - What Are They, Why Are They Important, and How To Find Them
QUESTION - what is a keyword? ANSWER - A keyword is the phrase that someone types into Google (or any search engine) when looking for something in particular. For example - if you wanted a re-mortgage, you might type in 'mortgage tips'. In this case mortgage tips is a keyword. If you wanted to improve your golf swing, you might type in 'improve my golf swing'. In this case, improve my golf swing is a keyword. You use keywords all the time - whether you were aware of it or not. Every time you conduct a search - you use keywords. As an aside - please note that although the correct term is keyword - a keyword can actually contain a few words. ...
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