Small Business PR - Where to Start

There are some simple building blocks you can use to get you on your way with small business PR. All it takes is a bit of time - time that is well worth it to get coverage in the press and media which can build and enhance your reputation. Here are five top tips to get you started. 1 Understand PR. PR is all about reputation and does cover more than just press and media relations. PR concerns how and what you communicate to clients, potential customers, suppliers, membership organization and stakeholders, among other groups. So, as well as press and media relations, it includes your online communication, publications, events, speaker opportunities - all the ways in which you communicate with your key audiences. ...

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