How to Listen For Hidden Client Objections
Salespeople and business people know that listening skills are essential yet when I run sales training seminars I am constantly amazed by how poorly most people listen to their prospects and clients. This may well be that people have had too little sales training in this area, it may be that they hear what they want to hear or it could be that they just don't care. Whatever. The ability to listen, not only to what is said but to what is not quite said, is essential if you want to improve your sales skills and increase your sales results. Check out this excerpt from Real World Sales Skills: How to Sharpen Your Sales Skills & Win More Sales. ...
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